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Marketing & Analyticsby Matomo
Matomo
Powerful privacy-focused web analytics alternative to Google Analytics.
About Matomo
Matomo is a comprehensive web analytics platform that gives you full ownership of your data. It tracks visitors, page views, goals, e-commerce, heatmaps, session recordings, and A/B tests all without sending data to third parties. GDPR-compliant by design.
Key Features
- Privacy-focused web analytics with 100% data ownership
- Heatmaps, session recordings, A/B testing, and form analytics
- GDPR-compliant by design: no data sharing with third parties
- Marketing attribution, goals, and eCommerce tracking
Self-Hosting Notes
PHP-based. Requires MySQL/MariaDB. Can be resource-intensive for high-traffic sites. Docker deployment available.
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